The quality of a supplier’s first reply usually mirrors the quality of the enquiry. A few details transform a generic response into a commercial conversation.

Include these details

  • Your business type: importer, distributor, wholesaler, institution or healthcare business
  • The market or markets you serve
  • The products or categories you are evaluating
  • Approximate volume expectations, where known
  • Your preferred contact channel

Use the enquiry list

Adding products to the enquiry list before writing means your shortlist arrives with the message, so nothing needs to be clarified in a second round.