A business buyer is not completing a transaction on a website. They are assembling a shortlist and starting a conversation.
What replaces the cart
- An enquiry list that holds the products under consideration
- One combined business enquiry covering the whole shortlist
- Direct WhatsApp or email contact for urgent questions
Why it works better
Commercial terms in pharmaceutical trade depend on market, volume and registration status. A published price would be misleading; a conversation is accurate.